Archive | September, 2010

World Record for the Mazda MX-5

Mazda has broken a world record with its cult roadster MX-5, and entered the Guinness Book of World Records™. On 18 September 2010, 459 officially recognised vehicles formed the longest continuous MX-5 parade of all time at the grounds of the UNESCO Zollverein World Heritage site in Essen – clearly breaking the former world record of 249 vehicles set in New Zealand.

Read more

Flash Player is needed to view videos on this site. Please download the newest Flash Player and come back.

The Zoom-Zoom Spirit informs all of Mazda Design

Mazda Design comprises four global design studios – located in Irvine, California, USA, Oberursel, near Frankfurt, Germany and Yokohama and Hiroshima, Japan – which all operate under the guidance of Ikuo Maeda, General Manager of Mazda Design Division.

Read more
Mazda to Hold World Premiere of All-New BT-50 Pickup

Mazda to Hold World Premiere of All-New BT-50 Pickup

Mazda Motor Corporation will hold the global unveiling of the all-new Mazda BT-50 compact pickup truck at the 2010 Australian International Motor Show during a press conference on Friday, 15 October 2010. The all-new BT-50 will be centre stage on the Mazda stand throughout the show.

Read more
Mazda Environmental Awards

Mazda Environmental Awards

Mazda has won a total of 1,131 awards since 1955, with well over half of these (655) coming in just the last eight years – or since the introduction of today’s Zoom-Zoom line-up in 2002. Even more amazing is that, since 2002, well over a third of these awards (249) have been first or second place trophies in Car of the Year contests around the world.

Read more
Mazda SHINARI, the first of Mazda’s concept cars to embody the design theme ‘KODO – Soul of Motion’

Mazda SHINARI, the first of Mazda’s concept cars to embody the design theme ‘KODO – Soul of Motion’

Mazda SHINARI is a 4-door, 4-seat, sports coupe and a pure expression of the new design theme, ‘KODO – Soul of Motion’, in its idealized form. Mazda SHINARI showcases several new design elements that will carry forward into production, and represents the first initiative by Mazda Design to express ‘KODO – Soul of Motion’.

Read more

Flash Player is needed to view videos on this site. Please download the newest Flash Player and come back.

Mazda SHINARI – Fast and strong motion that strikes the heart

The Mazda SHINARI is a pure design concept model of a four-door, four-seater sports coupe which perfectly expresses the ‘KODO – Soul of Motion’ design theme in a graceful and carefree form.

Read more

Flash Player is needed to view videos on this site. Please download the newest Flash Player and come back.

Mazda Announces New Design Theme: ‘KODO – Soul of Motion’

Throughout its history Mazda Design has explored various forms that depict ‘motion’. In recent years, this has been fused with the graceful beauty found in movement in nature, in wind and the flow of water, to realise a unique design expression for Mazda.

Read more
Mazda’s Triumphant Compacts – the 323 and Mazda3

Mazda’s Triumphant Compacts – the 323 and Mazda3

Mazda has always been a pioneer when it comes to making small cars – the current Mazda2 B-car won the World Car of the Year Award in 2008, for instance. But most of its awards have come in the compact class.

Read more